Campaign StrategyCommunications & MediaDigital Strategy & OnlinePolling & ResearchResult-Driven FundraisingGeneral ConsultingCampaignOSPartyOSEnterpriseOSRedvail AcademyThe VaultWar Room PodcastCampaign StrategyCommunications & MediaDigital Strategy & OnlinePolling & ResearchResult-Driven FundraisingGeneral ConsultingCampaignOSPartyOSEnterpriseOSRedvail AcademyThe VaultWar Room Podcast
CompendiumAll Offerings

The Arsenal of Victory.

Explore our complete suite of institutional-grade political services, packages, and add-ons. Everything you need to win, in one place.

I.The Pillars

Our Core Services.

Campaign Strategy

Develops a comprehensive campaign plan, including goals, voter targeting, and resource allocation.

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Communications & Media

Establishes media relationships, writes press releases, and ensures consistent messaging in media outreach.

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Digital Strategy

Manages all social media channels, creating engaging content and monitoring performance.

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Polling & Research

Designs polls and surveys to gather voter opinions and provide actionable insights.

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Result-Driven Fundraising

Leveraging industry-leading fundraising strategies and tactics to ensure funds are raised effectively.

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General Consulting

Evaluates existing and new campaigns to identify strengths, weaknesses, and opportunities for improvement.

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II.The Packages

Master Plan Comparison.

Service AreaPrecinct
Local / Starting
District
Regional / Scaling
War Room
Statewide / Maximum
The Fundraising Engine
Core donor list, cleaned & sized to your race
We ingest your existing donor and supporter lists, scrub bad addresses, de-duplicate, and set up opt-out compliance — the foundation every send stands on.
1× email + 1× SMS per week
One professionally written fundraising email and one text per week — drafted by our copywriters, approved by you, scheduled and sent by our operators.
Auto-segmentation
Your file is automatically bucketed — new donors, lapsed donors, recurring givers, high-dollar prospects — so every send goes to the right slice without manual list pulls.
Donation pages (WinRed / Anedot)
Setup and optimization of your donation pages: branded, mobile-fast, with one-click upsells and recurring prompts configured.
Monthly performance report
A plain-English monthly report: dollars raised, open/click/give rates, list growth, and what we're changing next month.
3–4× email + 3× SMS per week
Full-cadence program — three to four emails and three texts weekly, calendarized around your campaign's moments and deadlines.
A/B & multivariate testing
Every major send tests subject lines, ask amounts, and layouts against each other; winning versions roll forward automatically.
Advanced personalization
Dynamic content per recipient — name, giving history, geography, issue interest — which typically lifts response 20–40% over generic sends.
Recurring-donor conversion program
A dedicated sequence that converts one-time givers into monthly sustainers — your own branded recurring-giving club.
Weekly reporting + quarterly enrichment
Weekly numbers in your inbox, and every quarter we append fresh donor intelligence (wealth screens, giving capacity) to your file.
Daily-capable send cadence
Up to daily sends during peak windows — FEC deadlines, debate nights, closing week — at no additional per-send cost.
Dedicated fundraising operator
A named Redvail operator who owns your program day to day. You know exactly who is on your account and how to reach them.
High-dollar / major-donor pipeline
Research-backed target lists, tailored asks, and call-time packets for your four- and five-figure prospects.
Live raise dashboard
A real-time dashboard showing every dollar, every send, and every source — 24/7, no waiting for the monthly report.
Rapid-response blitz capability
When news breaks, we send — blitz emails and texts out within hours, included at this tier rather than billed as an add-on.
RedvailOS
Native OS flavor license
CampaignOS, CountyOS, PACOS, or EnterpriseOS — the Redvail Command Center pre-configured for your entity type, not a generic CRM.
Core CRM & contact management
Every voter, donor, and volunteer in one system — tags, notes, full history, and compliance-friendly exports.
Email infrastructure
Warmed sending domains, authenticated DNS, and proven templates so your email lands in inboxes instead of spam folders.
1 workflow pipeline
One managed pipeline (typically donors): stages, tasks, and automated follow-up sequences.
Standard onboarding & training
We configure the system, import and clean your data, and hand you the keys with a live training session.
Full frameworks & flows suite
Our proven library — welcome series, donation follow-ups, volunteer onboarding, event sequences — installed and customized to you.
Calling & texting pipelines
Built-in phone banking and peer-to-peer texting, carrier-compliant and connected to your contact records.
Website builder
Your site runs inside the OS — edits take minutes, and every form feeds your CRM directly. Migration from an external site available as an add-on.
3 pipelines (donor / volunteer / events)
Three managed pipelines running in parallel, each with its own stages and automated sequences.
Priority email support
Front-of-queue support with guaranteed next-business-day response.
AI assistants & agents
AI agents that draft copy, tag and segment supporters, and handle common inbound questions — trained on your voice and rules.
Unlimited pipelines & custom dashboards
As many pipelines as your operation needs, plus dashboards built to your reporting requirements.
Dedicated success manager
A named Redvail staffer who knows your build, reviews your usage, and proactively suggests improvements.
Priority SLA + quarterly optimization
Guaranteed response times, plus a quarterly working session where we tune workflows, clean data, and roll out new modules.
Data & Intelligence
Voter/donor file setup & hygiene
We acquire or ingest your file, standardize formats, and establish it as your single source of truth.
De-duplication & standardization
Duplicate records merged, addresses standardized to postal spec, phones and emails validated.
Core analytics dashboard
A live dashboard of your universe: counts, turnout history, giving history, and contactability.
Quarterly file refresh
Every quarter we re-pull, re-match, and re-clean so your data never quietly rots.
Targeting models
Statistical models scoring every record for donation likelihood and persuadability — so you spend effort where it moves votes and dollars.
Donor prospecting pulls
Custom pulls of high-likelihood donor prospects in your geography, ready to load into the Fundraising Engine.
Precinct heatmaps
Visual maps of where your voters, donors, and volunteers actually are — walk lists and event planning get obvious.
Monthly refresh + dashboard suite
Monthly data refresh plus an expanded dashboard set covering fundraising, field, and turnout.
Predictive turnout modeling
Race-specific turnout projections by precinct and voter segment, updated as early-vote data arrives.
Opposition data program
Structured collection and analysis of your opponent's filings, spending, endorsements, and public record.
Custom modeling on demand
Have a question the standard models don't answer? Our analysts build what you need, when you need it.
Weekly refresh + analyst on call
Weekly data updates and a named analyst you can call before making a targeting decision.
Strategic Operations Command
Comprehensive campaign plan
A written plan covering goals, voter targets, budget allocation, and the calendar — the document everything else hangs on.
Monthly strategy session
A standing monthly session with a senior strategist to review numbers and adjust course.
Budget & resource review
We pressure-test where every dollar goes so spending matches the path to victory.
Quarterly plan revision
The plan is a living document — each quarter it's revised against reality.
Weekly strategy sessions
The monthly cadence becomes weekly — tighter feedback loops for a live race.
Message architecture
Your core narrative, contrast frames, and issue one-liners — engineered, tested, and documented so every piece of communication matches.
Opposition mapping
A structured read of your opponent's strengths, vulnerabilities, funders, and likely attacks — before they land.
Rapid consult access
Business-hours access to your strategist between sessions. Something breaks, you call.
Embedded senior advisor
A senior Redvail strategist functionally embedded in your leadership circle — in the room for every consequential decision.
War room coordination
We stand up and run the war room: rapid response, cross-team coordination, decision protocols.
24/7 crisis window
Around-the-clock availability when the race enters crisis mode.
Debate, event & endorsement strategy
Preparation, negotiation, and sequencing strategy for debates, major events, and endorsements.
Media, PR & Communications
Press kit & curated press list
A professional press kit (bio, photos, positions, contact protocols) and a curated list of the reporters who actually cover your race.
2 releases per month
Two professionally written and distributed press releases monthly — announcements, milestones, endorsements.
Statement drafting
On-record statements drafted for you when news requires a response.
Monthly earned-media report
What ran, where, and what it was worth — tracked monthly.
Weekly releases & active pitching
Weekly releases plus proactive story pitching — we make news, not just respond to it.
Rapid response (business hours)
Same-day response capability during business hours when a story breaks.
Op-eds & editorial support
Ghost-written op-eds and letters placed under your byline in outlets that matter to your voters.
Interview preparation
Briefing docs and murder-board prep before every significant interview.
Dedicated comms desk
A named communications manager who owns your narrative full-time.
24/7 rapid response
Nights, weekends, holidays — if it breaks, we're on it.
Speechwriting program
Stump speech, event remarks, and debate language — written, versioned, and rehearsal-ready.
Media training + crisis comms
On-camera training sessions plus a standing crisis-communications protocol.
Creative & Advertising Lab
Brand kit application
Your identity applied consistently across every template and touchpoint — no more five different logos in the wild.
Monthly graphics pack (8 pieces)
Eight professional graphics monthly — social posts, event promos, endorsement cards — on your brand.
Landing page creative
Designed landing pages for your funnels that match the ads pointing at them.
Template library
Editable templates your team can fill without breaking the brand.
2 short-form videos per month
Two cut-for-social videos monthly — 15 to 60 seconds, captioned, formatted per platform.
Managed digital ads (to $10k/mo spend)
We run your Meta/Google/YouTube advertising — audiences, creative rotation, and optimization — up to $10k monthly spend. Spend itself billed separately.
Retargeting setup & optimization
Pixels placed and retargeting audiences built so site visitors and video viewers see follow-up ads.
Creative testing
Multiple creative variants tested head-to-head; winners scale, losers die quickly.
Full production slate (video / OTT / TV)
Broadcast-grade production — scripted spots, OTT/streaming formats, TV-ready deliverables.
Unlimited managed spend (+10% of spend)
No spend ceiling; management billed at 10% of spend above the included base.
Weekly creative drops
Fresh creative every week so your feeds never go stale in the closing months.
Dedicated art direction
A named creative lead who owns your visual voice across everything.
Polling & Research Institute
One benchmark poll (scaled sample)
A full benchmark survey with sample size scaled to your race — the baseline read on name ID, favorability, and the ballot.
Topline + crosstab report
Complete results plus breakdowns by party, gender, age, geography, and vote history.
Ballot test & favorability
Head-to-head ballot testing and favorable/unfavorable reads on you and your opponents.
Briefing call
A live walkthrough of the findings with our research analyst — what it means and what to do about it.
Benchmark + one tracking wave
The benchmark plus a follow-up wave to measure movement after your campaign activity.
Message testing battery
Your top messages (and your opponent's likely attacks) tested for persuasion impact before you spend real money on them.
Expanded crosstabs
Deeper cuts — issue segments, media consumption, persuadable subgroups.
Strategy integration memo
A written memo translating the data into targeting and message decisions, coordinated with your strategy team.
Benchmark + monthly tracking
Continuous visibility: a monthly tracking program through election day.
Dial testing session
Moment-by-moment audience reaction testing on ads or debate footage.
48-hour rapid poll capability
When something breaks, a statistically valid read within 48 hours.
Embedded analyst briefings
Your analyst joins strategy sessions — the data speaks in the room, not just in a PDF.
Redvail Academy
Course library seat
Full access to the Redvail course library — fundraising, field, digital, compliance — self-paced.
Digital mastery track
The structured track covering modern campaign digital: email, SMS, social, and the OS.
Self-paced certification prep
Everything needed to sit for Redvail certification on your own schedule.
Community forum access
The private community of Redvail-trained operatives and chairs.
Cohort certification track
A scheduled cohort with peers — deadlines, accountability, and instructor feedback.
Live instruction blocks
Live taught sessions with Redvail instructors, not just recordings.
Practicum assignments
Real deliverables — a fundraising calendar, a field plan — reviewed and graded.
Certificate & registry listing
Certification plus listing in the Redvail operative registry that campaigns hire from.
Custom team program
A curriculum built for your specific team — your races, your data, your calendar.
On-site workshop delivery
Redvail instructors come to you for intensive in-person workshops.
Custom training portal
Your own branded portal so training persists as staff and volunteers turn over.
Continuing education plan
A standing plan that keeps your team current cycle after cycle.
Organizational Development
Systems audit & modernization plan
A full audit of how your organization actually runs today, and a written modernization roadmap.
Volunteer recruitment pipeline
A working pipeline that captures, onboards, and activates volunteers automatically.
Internal comms setup
Officer and member communication channels that survive personnel changes.
Officer handoff documentation
Documentation so the next chair inherits a system, not a shoebox.
Full infrastructure build
The complete build-out: volunteer, donor, and event systems installed and integrated.
Event pipeline + fundraising kit
Repeatable event machinery — registration, promotion, follow-up — plus a fundraising event kit.
Donor systems & recurring program
Donor management plus a branded recurring-giving program for sustaining revenue.
Website overhaul
A modern site on RedvailOS with forms wired straight into your systems.
Year-long modernization program
A twelve-month engagement transforming the organization stage by stage, with Redvail accountable to milestones.
Committee workflow systems
Executive-committee workflows: motions, approvals, budgets, and records that persist.
Retreat & planning facilitation
We design and facilitate your annual planning retreat and turn it into an actionable plan.
Succession documentation & training
Systems, documentation, and training that make leadership transitions boring — the highest compliment.
III.A La Carte

Available Add-ons.

The Fundraising Engine

Donor file enrichment

Wealth screening and giving-capacity data appended to your existing file.

The Fundraising Engine

Additional audience block (per 1,000)

Expands your send universe beyond the tier's included list size.

The Fundraising Engine

Extra donation pages / funnels

Additional purpose-built pages — event giving, merchandise, matching challenges.

The Fundraising Engine

Recurring-donor conversion program

The monthly-sustainer sequence, added à la carte to Precinct tier.

The Fundraising Engine

High-dollar targeting package

Major-donor research and tailored ask strategy without going full War Room.

The Fundraising Engine

AI copy package (batch)

A batch of AI-drafted, human-edited email/SMS copy in your voice.

The Fundraising Engine

Rapid-response blitz

One emergency send program — out the door within hours of breaking news.

The Fundraising Engine

List reactivation program

A win-back sequence aimed at donors who've gone quiet for 6+ months.

RedvailOS

Advanced framework buildout (per flow)

A custom sequence designed for a specific play — beyond the standard library.

RedvailOS

AI agent (per agent, /mo)

An additional specialized AI agent — data, comms, fundraising, or volunteer.

RedvailOS

Custom dashboard build

A purpose-built reporting dashboard for your board, treasurer, or consultant.

RedvailOS

Additional pipeline

One more managed pipeline beyond your tier's allotment.

RedvailOS

Website migration

We move your existing external website into RedvailOS, redirects included.

RedvailOS

Priority support (/mo)

Front-of-queue support added to the Precinct tier.

Data & Intelligence

Microtargeting model

A single-purpose model — issue sentiment, donation likelihood, or persuasion — built on your universe.

Data & Intelligence

Donor prospecting pull

One custom prospect pull without a monthly Data subscription.

Data & Intelligence

Precinct heatmap

A one-off heatmap deliverable for a specific decision or event.

Data & Intelligence

Opposition data request

A single structured pull on an opponent or measure.

Data & Intelligence

Predictive turnout model

One-time turnout projection for your race.

Strategic Operations Command

Weekly session add-on (/wk)

Upgrade Precinct's monthly cadence to weekly without moving tiers.

Strategic Operations Command

Crisis war room (/day)

War-room standup billed per day of activation.

Strategic Operations Command

Opposition strategy briefing

A one-time deep briefing on a specific opponent.

Strategic Operations Command

Message architecture (standalone)

The full messaging framework as a one-time project.

Strategic Operations Command

Consulting hour block (/hr)

Senior strategist time by the hour for anything out of scope.

Media, PR & Communications

Press release (each)

One additional written-and-distributed release.

Media, PR & Communications

Press list curation

A refreshed, verified press list for your market.

Media, PR & Communications

Crisis comms response

One crisis engagement — statement, holding strategy, and follow-through.

Media, PR & Communications

Speechwriting package

One major speech, drafted and revised to delivery.

Media, PR & Communications

Media training session

One on-camera training block with playback review.

Media, PR & Communications

Rapid response clip (each)

A cut-and-captioned video clip for social within hours.

Creative & Advertising Lab

Extra graphics pack

Additional batch of on-brand graphics beyond the monthly pack.

Creative & Advertising Lab

Short-form video (each)

One additional cut-for-social video.

Creative & Advertising Lab

Long-form video

A produced 2–10 minute piece — bio film, launch video, testimonial.

Creative & Advertising Lab

Ad copywriting batch

A batch of ad copy variants for testing.

Creative & Advertising Lab

Channel expansion

Add a new platform (TikTok, YouTube, streaming) to your managed program.

Creative & Advertising Lab

Retargeting setup

Pixel and audience setup as a standalone project.

Polling & Research Institute

Crosstab expansion

Additional demographic or geographic cuts on an existing survey.

Polling & Research Institute

Additional sample region

Extend an existing instrument into another region or district.

Polling & Research Institute

Message head-to-head

One additional message matchup added to a survey.

Polling & Research Institute

Rapid poll (48-hr)

A standalone quick-turn poll without a full program.

Redvail Academy

Team certification bundle

Certification seats in bulk for a team.

Redvail Academy

Leadership cohort

County-chair and officer leadership cohort seat.

Redvail Academy

Custom training portal

A branded portal without the full War Room program.

Redvail Academy

Live workshop

One live workshop, virtual or on-site.

Redvail Academy

Boot camp

An instructor-led multi-day intensive.

Organizational Development

Volunteer recruitment pipeline

The volunteer pipeline as a standalone build.

Organizational Development

Internal comms overhaul

Officer/member communications rebuilt as a one-off project.

Organizational Development

Fundraising event kit

The repeatable event kit on its own.

Organizational Development

Committee workflow systems

Executive-committee systems as a standalone build.

Organizational Development

Retreat facilitation

One planning retreat, designed and facilitated.

I guess what we're trying to say is…

You Should Hit the D*mn Button.

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