Establish media relationships, write press releases, and ensure consistent messaging in media outreach. Before they define you.
In modern politics, if you aren't defining yourself, your opponent is defining you. Communications isn't just about sending out press releases; it's about building a narrative that resonates with voters and withstands attacks.
Our Communications & Media service ensures that your campaign speaks with one clear, compelling voice across every platform. We manage the press so you can focus on the voters.
From drafting op-eds to managing hostile reporters, we provide the shield and the megaphone your campaign needs to dominate the news cycle.
Securing free press coverage in local and state outlets through proactive pitching and relationship building.
Rapid response protocols to kill bad stories before they spread and protect your candidate's reputation.
Drafting persuasive, authentic copy for the candidate, surrogates, and local publications.
Preparing the candidate for hostile interviews, debates, and editorial board meetings.
Defining the core message, the contrast with the opponent, and the key talking points that will anchor every interview and ad.
Building the candidate bio, securing high-res photos, and assembling backgrounders so reporters have everything they need to write a favorable story.
Actively pitching stories to reporters, booking radio/TV hits, and placing op-eds to drive the news cycle instead of reacting to it.
Monitoring the opposition and the press 24/7. When a hit piece drops, we counter it instantly with facts, surrogates, and a unified response.
When you partner with Redvail for Communications & Media, you get a fully operational press shop acting as an extension of your campaign.
Confidential • Do Not Distribute
| Features | Precinct Get on the map | District Own your ground | War Room Command the race |
|---|---|---|---|
Press kit & curated press list A professional press kit (bio, photos, positions, contact protocols) and a curated list of the reporters who actually cover your race. | |||
2 releases per month Two professionally written and distributed press releases monthly — announcements, milestones, endorsements. | |||
Statement drafting On-record statements drafted for you when news requires a response. | |||
Monthly earned-media report What ran, where, and what it was worth — tracked monthly. | |||
Weekly releases & active pitching Weekly releases plus proactive story pitching — we make news, not just respond to it. | — | ||
Rapid response (business hours) Same-day response capability during business hours when a story breaks. | — | ||
Op-eds & editorial support Ghost-written op-eds and letters placed under your byline in outlets that matter to your voters. | — | ||
Interview preparation Briefing docs and murder-board prep before every significant interview. | — | ||
Dedicated comms desk A named communications manager who owns your narrative full-time. | — | — | |
24/7 rapid response Nights, weekends, holidays — if it breaks, we're on it. | — | — | |
Speechwriting program Stump speech, event remarks, and debate language — written, versioned, and rehearsal-ready. | — | — | |
Media training + crisis comms On-camera training sessions plus a standing crisis-communications protocol. | — | — |
One additional written-and-distributed release.
A refreshed, verified press list for your market.
One crisis engagement — statement, holding strategy, and follow-through.
One major speech, drafted and revised to delivery.
One on-camera training block with playback review.
A cut-and-captioned video clip for social within hours.
Managing massive press corps, debate prep, and national hits. We ensure your message scales without losing its edge.
Dominating local papers, radio, and community Facebook groups. We turn local issues into winning narratives.
Shaping public opinion on referendums and ballot measures. We translate complex policy into persuasive copy.
"When the opposition dropped a hit piece in October, we thought we were done. Redvail had a response out in 20 minutes, flipped the narrative, and actually used it to raise $10k in a day. They saved the campaign."