FM No. 1County Operations
★ Field Manual ★

The County Party Playbook

Doctrine, systems, and working tools for the modern Republican county organization.

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Ten operating systems, eleven printable tools, and a 90-day modernization plan. Enter your details to instantly access the complete field manual for your county party.

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What You'll Learn

Ten Chapters. One Machine.

Read it straight through, or jump to the fire. Each chapter stands alone — but they're sequenced the way we'd actually build your county.

Ch. IInfrastructure · CountyOS

The Modern County Machine

The five systems every county party needs — website, command center, comms, payments, and the paper trail.

Ch. IIFundraising · Comms

The Email & Text Engine

Deliverability, cadence, and the sequences that raise money while you sleep.

Ch. IIIData & Intelligence

Own Your Data

The voter file, the donor file, and why the shoebox is a resignation letter.

Ch. IVFundraising Engine

The Fundraising Engine

Digital giving, recurring sustainers, and events that net instead of break even.

Ch. VOrg Development

The Volunteer Machine

Recruiting, onboarding, and precinct organization that survives turnover.

Ch. VIMedia · Creative Lab

The Public Face

Earned media, social presence, and creative that doesn't look like clip art.

Ch. VIIPolling & Research

Know Your County

Cheap, honest research — what your voters actually think, without a $30k poll.

Ch. VIIIStrategy · Data

Election Readiness & GOTV

Ballot chase, poll coverage, and the 40-day countdown.

Ch. IXRedvail Academy

Train the Bench

Building the next generation of officers, captains, and candidates.

Ch. XEverything · Together

The 90-Day Modernization Plan

The whole book, sequenced into one executable quarter.

Included Working Tools

Eleven Tools. Printed in Full.

No outlines, no scavenger hunts. Every tool is printed right here in the manual — ready to put to work the same afternoon.

TOOL 01
The County Digital Infrastructure Audit — 16-point systems check
Chapter I
TOOL 02
The Website Conversion Checklist — Turn your site into a capture machine
Chapter I
TOOL 03
The Welcome Sequence Template — 5 emails that turn sign-ups into members
Chapter II
TOOL 04
The 90-Day Content Calendar — Email, text & social cadence, pre-planned
Chapter II
TOOL 05
The Data Intake Sheet — One format for every list you'll ever collect
Chapter III
TOOL 06
The Patriots Club Launch Kit — Recurring giving, from zero to launch
Chapter IV
TOOL 07
The Event Fundraising Kit — Lincoln Day dinner to golf outing, systematized
Chapter IV
TOOL 08
The Volunteer Onboarding Flow — From form-fill to first assignment in 7 days
Chapter V
TOOL 09
The Precinct Captain Job Description — Recruit with a real role, not a favor
Chapter V
TOOL 10
The GOTV Countdown Calendar — The last 40 days, day by day
Chapter VIII
TOOL 11
The Chair's First 90 Days — The modernization plan, sequenced
Chapter X

Fillable and spreadsheet versions of every tool ship with the download — the manual is the master copy.

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Ten operating systems, eleven printable tools, and a 90-day modernization plan — all free, all yours, the moment you opt in.

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